Initial SEM Set-Up and Monthly Gold Monitoring Retainer Package

• Situation Analysis
• Competitive Analysis
• Marketing Strategy
• Keyword Research and Optimization with continued brainstorming, monitoring and tweaking of existing website traffic and areas that require attention to improve results with an analytics program such as Adwords
• Start, Optimize and Maintain an ongoing optimization process for PPC Campaign
• Start, Optimize, and Monitor SEO campaign (ensure complex indexing of content for spiders)
• Engage in link building, develop linkbait strategy, and quality of inbound links as well as identify strategic linking partners
• Set Up and Provide Web Analytics as well as strategic solutions
• Accessibility Testing, Monitoring industry standards and Upgrading site accordingly